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Location: Remote Job Type: Part-Time/Contract About Us:
Its Beauty Studio Chain of Beauty Salons in UAE is a dynamic and innovative company dedicated to delivering top-notch beauty services to our clients. We are seeking a talented Google Ads Specialist to join our marketing team and drive impactful digital advertising strategies that contribute to our growth and success. Job Overview:
As a Google Ads Specialist at, you will be responsible for managing and optimizing our Google Ads campaigns to achieve exceptional ROI and drive high-quality traffic to our website. You will work closely with the marketing team to develop, implement, and monitor pay-per-click (PPC) strategies that align with our business objectives. Key Responsibilities: - Campaign Management: Create, manage, and optimize Google Ads campaigns, including search, display, shopping, and video ads.
- Keyword Research: Conduct comprehensive keyword research to identify high-performing keywords and negative keywords for campaign optimization.
- Ad Copywriting: Develop compelling ad copy and creative that resonates with target audiences and drives conversions.
- Performance Analysis: Monitor and analyze campaign performance metrics (CTR, CPC, CPA, ROAS, etc.) and generate regular reports with actionable insights.
- A/B Testing: Implement A/B testing strategies for ad copy, landing pages, and bidding strategies to continually improve campaign effectiveness.
- Budget Management: Manage and allocate campaign budgets effectively to ensure optimal spend and return on investment.
- Collaboration: Work with the design and content teams to create engaging ad creatives and landing pages.
- Stay Updated: Keep up-to-date with the latest Google Ads features, industry trends, and best practices to ensure campaigns are leveraging the most effective strategies.
Qualifications: - Experience: Proven experience as a Google Ads Specialist or similar role, with a track record of managing successful PPC campaigns.
- Certifications: Google Ads certification(s) in Google Analytics or other relevant areas are a plus.
- Skills: Strong analytical skills with the ability to interpret data and make data-driven decisions. Proficiency in Google Ads, Google Analytics, and related tools.
- Creativity: Ability to create engaging ad copy and strategies that drive results.
- Attention to Detail: Strong attention to detail and organizational skills to manage multiple campaigns and projects.
- Communication: Excellent written and verbal communication skills, with the ability to present insights and recommendations to stakeholders.
Preferred Qualifications:
Experience with other PPC platforms such as Bing Ads or social media advertising.
Familiarity with SEO best practices and how they intersect with PPC strategies. Why Join Us: - Innovative Culture: Work in an environment that fosters creativity and innovation.
- Career Growth: Opportunities for professional development and career advancement.
- Competitive Salary: Attractive salary and benefits package.
- Flexible Work: remote work, flexible hours
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